The Selling Process
Below are the key steps to selling your home:
1. Determine Why And When You Would Like To Sell. Motivation plays a critical factor in determining what course of action you need to take. Spring is typically a faster paced season to sell and winter tends to be a little slower. Regardless, there are always people looking to buy and seasons are only one factor to consider. Give us a call. We will be able to help get you in the right direction.
2. Find a Realtor Who Is Right For You. Don’t be afraid to ask questions. A good Realtor will know the market well. That’s where our expertise comes in. We will prepare a comprehensive analysis of your property's value. This will include an overview of market activity, current listings and recent sales of comparable properties in your property's segment of the market. We also provide you with a summary of costs associated with selling a home and a customized marketing plan. We are passionate about what we do, so let our passion work for you.
3. Signing a Listing Agreement. A listing agreement authorizes us and our brokerage to market and sell your home. The agreement serves 3 purposes. a) It defines our relationship and every detail and limits of your Realtors authority. b) It provides detailed information on the home which can be posted on the boards Multiple Listing Service. c) It forms a basis for drafting offers on your home. Formal offers start with the Listing Agreement.
4. Setting Your Price. We will do a comparative Market Analysis (CMA) to the homes recently sold, active and expired in your area and we will set the price. Prior to setting the price, we will also take into consideration your needs and/or goals and time constraints, if any.
5. Preparing Your Home for Viewing. Get your mop, vacuum, tool belt & paint brush and let’s get your home a mini make-over. It’s the little things you can do to attract an offer. Get rid of the clutter, clean everything, repair as much as you can within reason, add some beautifying touches like new door handles on cupboards and perhaps even paint.
6. Marketing Your Home. This is our expertise and this is where we can be at most benefit to you and your success. Please see Our Marketing Plan page for a more detailed description of our marketing process. Our Marketing Plan outlines step by step how we will help you achieve your goal.
7. Preparing Your Finances. Is your mortgage portable without any penalties? Can the buyer assume your mortgage? Can you discharge your mortgage without any penalties? Does capital gains tax apply to you? We can help. We are not only licensed Realtors but licensed Mortgage Consultants as well.
8. Receiving Offers. We will walk you through the process; you will see every offer. There may be some conditions you may want to change; we will discuss each and every detail. This is one of the most important tasks and reasons you have hired us; the negotiation skills. Don’t be offended if your offer is well below the asking price. Instead, evaluate it for what it’s worth and counter back. Successful negotiation is an art and because it’s a highly emotional time, we are here to guide you through with success.
9. Closing the Deal. We will help coordinate your legal representation (if required). All required documentation will be forwarded to banks, lawyers, etc. on your behalf. On completion day we will monitor the transaction and make sure title is transferred to the Buyer and that you receive your sale proceeds
10. Possession. We will coordinate the handover of keys and welcome the Buyers to their new property on your behalf. Congratulations on the sale of your home. We are pleased to have been able to assist.